For a brand to connect it’s got to do more than look good. That’s why we pair creativity with culture and consulting to create brands that reflect all the good you do.

We share your values
We’re in the business of making change, so we build teams that reflect that. A mix of different kinds of minds, backgrounds, and skill sets. But all hand picked people who care about doing good work.

Collaboration that cares
Our greatest investment is in time spent getting to know you. We maximise this by building teams tailored to each projects’ needs from our wide network of collaborators.
leadership

Founded by Wife and husband duo Warran and Tara Brindle, GoodThing is driven by a passion to help others achieve great things.

discover our team
meet our people
our values

Our values are there to remind us of who we are, and who we want to be. They help steer everything we do, from our approach to work, to how we speak to people. They are what unites us as humans:

Give something back

Our work is all the better for being driven by a higher purpose. We always try to do a little good through our work; whether that’s creating sustainable packaging or working on a brand that helps people in some way. Giving back should be a given.

Walk in other people’s shoes

Empathy is vital in our work. Our ability to understand another’s point of view and unique experience in life is what enables us to create compelling communication that connects with people in a meaningful way.

Look beyond the horizon

We’re creating the future, so always think about the impact of our work beyond today. This means making sure it has a lasting legacy, as well as ensuring it doesn’t date over timeor have a negative impact on our environment.

Keep it real

Being genuine people is key to our success and ability to find joy in our work. We speak like real people rather than hiding behind a corporate veneer, and aren’t afraid to express feelings when the time is right.

The sum of the parts

We’re stronger together. Working with a bunch of trusted and talented collaborators is an important part of how we do things. We recognise what each person brings to our collective whole and celebrate their unique flavour.

Go your own way

We do what feels right, rather than what we think we should. Design can be faddish, but we think it’s better to use common sense and intellect rather than influence. Intuition is important to us, so we encourage one another to tap into our own rather than following the crowd.

selected clients
NHS
Peter's Yard
Birmingham City Council
Azpico
Capehetz
Acema
Revax
Marshall
Baker Brothers
Derwen College
Connectd
Lost Tea Company
What the good people say
“From day one we knew that we had chosen the right company to take us forward onto the next stage of our evolution ”

Meryl Green

ceo Derwen college
“Ultimately, we were looking to create a brand that our local community could relate to and love”

Katie Jennings

THE hive
“‘Choose people you can work with collaboratively and who also have a passion for your product.”

Harry Carr Ellison

lost tea company
“We’re delighted to work with a talented team which has no doubt played a part in our 50% average year-on-year business growth.”

Wendy Wlison Bett

peters yard