client
HomeSmiths
industry
Construction
services
Brand Identity
Brand Strategy
Digital
Brand Writing
The Smith brothers Adam and Dave, came to us in need of a name and identity for their business.
From the brief, it was clear that HomeSmiths needed to stand out amongst many established competitors. The challenge was how to build credibility and awareness.
We came up with a strategy to put the founders inside the brand, starting with the name. Giving them a unique positioning away from the majority of competitors.