Education
Rebranding a specialist college.
Derwen College is a well-respected organisation. They wanted to evolve their brand and website to better reflect who they are and why they are different.
Challenge
Rebranding a large college with hundreds of staff and students brings unique challenges, uniting staff, students, parents and trustees around one big idea.
Our approach
We delivered a new brand identity and website as ambitious, courageous, collaborative and pioneering as Derwen College itself. A bold, flexible design system built around a unique grid, made to empower the Derwen team to run it themselves, plus an accessible website, vital for a specialist college, without compromising personality or experience.
Outcome
An identity the college's own team runs with confidence, hitting 90% adoption with no hand-holding.
adoption of the brand tools across staff and students
From day one we knew we had chosen the right company. I have no hesitation in recommending them.Meryl Green, Principal & CEO, Derwen College